How It Works

A Structured Process, Built Around Your Case

Every engagement follows the same practical framework — starting with a clear understanding of your situation and ending with a prepared, policy-aligned submission.

The Workflow

Five Steps, Start to Finish

Each step is focused on one thing — giving your submission the strongest possible foundation.

  1. Initial Case Review

    Understanding what you're facing before anything else.

    • You submit a brief description of your situation via the intake form.
    • The suspension notice, policy reference, and account context are reviewed.
    • The scope and approach for your case are confirmed before work begins.

  2. Issue Analysis

    Identifying the root cause and what Amazon is actually asking for.

    • The cited policy or violation is mapped to its specific requirements.
    • Prior submissions or communication history are reviewed if available.
    • A brief technical analysis of the situation is prepared to establish a clear picture of the core issue and the path forward.

  3. Drafting & Strategy Support

    Preparing a response structured for the specific issue at hand.

    • Up to 4 tailored Plans of Action are drafted and delivered for client submission.
    • If the POA route doesn't move forward, letters with appropriate exhibits are prepared for Amazon's internal departments.
    • Tone, structure, and framing are reviewed for clarity and policy alignment at every draft.

  4. Evidence & Document Review

    Making sure supporting materials are complete and well-organized.

    • Invoices, sourcing documents, prior appeals, or complaint records are reviewed.
    • Gaps or weaknesses in the supporting evidence are identified.
    • Documents are organized to align with the claims made in the submission.

  5. Submission Guidance & Next Steps

    A final review before you send — and a clear plan if follow-up is needed.

    • The full submission is reviewed together before you send.
    • Submission instructions and timing considerations are discussed.
    • If Amazon responds with a follow-up request, the next steps are outlined.

What to Prepare

What You'll Need to Share

The more context you can provide upfront, the more focused the analysis. Here's what's typically needed:

Notices & Alerts

  • Account suspension or warning notice
  • ASIN removal or suppression notice
  • IP or trademark complaint message
  • Seller performance policy warning

Account & Listing Details

  • ASIN(s) affected
  • Marketplace and account region
  • Relevant account health metrics (if applicable)
  • Product category and sourcing details

Prior Submissions

  • Previous appeal attempts and Amazon's responses
  • Earlier Plans of Action (if any were submitted)
  • Any prior communication with Seller Support

Supporting Documents

  • Invoices, receipts, or sourcing records
  • Manufacturer or supplier authorization letters
  • Evidence relevant to the complaint or violation
  • Any documentation Amazon specifically requested

Not all categories apply to every case. Share what you have — gaps are identified during the analysis phase.

Ready to Get a Clear Picture of Your Situation?

A case review starts with understanding exactly what you're facing — not a sales pitch.

Start Your Case Review